Corporate T-shirts have become an essential part of business culture and for good reason. Whether it’s included in an employee’s welcome pack or worn at corporate events, a well-designed company T-shirt serves multiple purposes. It’s comfortable, practical, and acts as a subtle yet powerful marketing tool. Think of it as casual branding that travels.
Corporate T-shirts allow businesses to relax the dress code without compromising on professionalism. Perfect for casual Fridays, team-building days, or sales events, they promote team identity while keeping your brand visible.
So, how do you create a standout corporate t-shirt that employees actually want to wear? We’re sharing six great tips to help you design the perfect company tee.
1. Define the Purpose of the T-Shirt
Before jumping into designs or approaching vendors, be clear on the why. What is the main goal of your corporate T-shirt?
Internal use: For employee onboarding, team-building, or everyday workwear, comfort and professionalism should be key.
External use: If your team is attending a tradeshow or conducting a roadshow, consider premium options like polo t-shirts that enhance your brand image.
Outdoor activities: Dri Fit t-shirts are ideal for staff on the go on in active roles.
Your purpose will guide your decisions on fabric and design. And remember: every time an employee wears your corporate T-shirt, they become a walking billboard for your brand.
2. Visualise the Designs
Start by thinking about your company’s visual identity. What version of your logo will be used – full colour, monochrome, or inverted?
At TJG Print, we help businesses match their pantone color codes, ensuring that your logo appears as intended. We provide the best T-shirt Printing in Singapore and we are here to listen to your printing needs.
- The placement of the logo (left chest, center back, sleeve, etc)
- Fonts and icons that reflect your brand
- Whether the design is commemorating a specific event (like an anniversary or product launch)
💡Tip: An inverted logo (reversed colours) is essential for use on dark t-shirts. This ensures your branding remains visible and professional.
📌More tips: Remember, larger and multi-colour design will cost more to produce. Learn more about tips for cheap custom T-shirt printing in Singapore. It will help you get your company’s budget in check.
3. Choose the Right Colour and Type of Apparel
Your corporate T-shirt should align with your brand colours while being wearable and flattering for most people.
🟩Colour tip: Use complementary tones to make your design stand out. If your logo is light, consider a darker shirt and vice versa.
Fabric options:
- Dri Fit materials are great for comfort and breathability – ideal for outdoor or active roles.
- Cotton offers a more structured, classic look – perfect for office or retail.
Style options:
- Polo t-shirts for a professional touch
- Short or long sleeves depending on nature of work
4. Select the Printing Method
Your print method will impact the cost, durability, and visual effect of your t-shirt. Here’s a quick guide:
Silkscreen printing
👍Best for: Large quantities, simple designs
🙂Pros: Cost-Effective for bulk orders, vibrant colors
☹️Cons: Can be more expensive for small quantity due to setup cost for each color
Here is our detailed article to understand more about what is silkscreen printing and how it is our most popular printing method.
DTF (Direct to Film) Printing
👍Best for: Small to medium orders, full-color designs
🙂Pros: No setup fees, prints complex artwork directly onto fabric
☹️Cons: More expensive per shirt in large volumes, less breathable for the wearer
With a better understanding on what is DTF (Direct to Film) Printing, you will be more equipped to know what suits best for your company’s branding
Embroidery
👍Best for: Premium look, uniforms, or small logos
🙂Pros: Professional, long-lasting, textured finish
☹️Cons: Not ideal for complex designs, higher cost for large quantities
Here is informative article with regards to what is embroidery and how this print method makes it one of the popular option for corporate T-shirt customisation.
5. Add Social Media Icons
Adding social media icons to your T-shirt can be a good idea but it’s worth considering too. While it promotes your online presence, it may clutter the design or distract from your brand’s core message.
🤔Reality check: Very few people will scan a T-shirt for a social media handle, especially when they’re already bombarded with digital content.
Instead, let your T-shirt design speak for your brand, if needed, include a website link on the sleeve or hem tag for subtle promotion.
6. Timeline
It is always good to buffer as much time for both you and your T-shirt printing vendors to prevent any unforeseen circumstances. However, at times we understand the sudden change in plans and rushed events that require urgent T-shirt printing. Bear in mind to inform vendors of any rush deadline to get them align with your request.
At TJG Print, we can accommodate express T-shirt printing orders as quick as 2-3 days (Depending on design and quantity).
Final Thoughts
Creating a great corporate T-shirt doesn’t have to be complicated. It just requires clarity, creativity, and a bit of branding strategy. Whether you’re looking to build team spirit, increase brand visibility, or impress clients at events, a thoughtfully designed t-shirt goes a long way.
Need help designing or printing your company t-shirts in Singapore?
At TJG Print, we specialise in high-quality printing for corporate teams, events, and more.
Let’s create something your team will actually want to wear.
📨 Reach out to us today!